Sampling is a key stage that can make or break a research project. Discuss the type of sampling approach you would use to gather data  to be used to answer your research question. Would you use more than one approach? What are the advantages and disadvantages of those sampling types? Snowball sampling

For my research project, I would use a purposive sampling approach to gather data, as it allows me to intentionally select participants who have experience or characteristics relevant to my research question. This method is especially useful in qualitative studies where the goal is to gain in-depth understanding rather than generalize to a larger population. For example, if my study focuses on nurses’ experiences with cultural competence training, I would specifically recruit nurses who have undergone such training.

Snowball sampling

I might also use snowball sampling in combination with purposive sampling. Snowball sampling is useful when the target population is difficult to reach or not easily identifiable, as it relies on initial participants to refer others with similar experiences or characteristics. This approach can help expand the sample while still ensuring relevance to the research topic.

The advantages of purposive sampling include its efficiency in targeting a specific population and its suitability for exploratory research. It allows the researcher to focus on participants who can provide the most meaningful insights. Snowball sampling, on the other hand, can enhance recruitment and is cost-effective when studying niche or hard-to-reach groups.

However, both methods have disadvantages. Purposive sampling may introduce researcher bias, as the selection process is subjective. This can affect the credibility and transferability of the findings. Snowball sampling may result in a homogenous sample, as participants are likely to refer individuals with similar perspectives or backgrounds, potentially limiting diversity in responses.

Using a combination of these methods could balance their strengths and limitations. While not ideal for statistical generalization, these sampling approaches are well-suited for qualitative, exploratory studies aimed at understanding complex phenomena in real-world settings. Ultimately, choosing the right sampling method enhances the study’s validity and the relevance of its findings. APA