5 major benefit of ecommerce. The opportunity of selling online has helped several businesses earn more and grow successfully. Like any other business strategy, there are is no doubt ecommerce has many plus points and the benefits that can help organization to excel. Ecommerce can be defined as the buying and selling of goods electronically online. Ecommerce has many benefits and one major benefit is that it has fast buying process where customers spends less time shopping since they can easily browse through many items at a time and buy what they like. This is because e-business helps one to choose from a wide range of products and get the order delivered too.
Cost reduction is another benefit of ecommerce to business this is because it keeps the sellers interested in online selling. Many sellers have to pay lots of money to maintain their physical store, they may need to pay extra up front costs like rent, repairs, store design, inventory etc, where as an ecommerce store is affordable and requires less investment when compared with a physical store. Another major benefit of ecommerce is that it need less advertising and marketing cost. The world of ecommerce has several affordable, quick ways to market online. Ecommerce market places are visual channels thus the seller need to make use of Advertising tools to add videos, infographics, and good quality resolution images.
In addition no reach limitation is a major benefit of ecommerce because unlike a seller with a physical store that may only be able to reach a certain number of buyers and that they can deliver to the customers’ homes but there can be distance limitations but many e-commerce marketplaces have their own logistics and delivery system. Online-only sellers can save on the logistics costs and be rest assured of customers. Lastly flexibility for customer is another benefit of ecommerce to business this means sellers can provide the product and services at any given time since these products and services are ready 24×7. The result is that seller can offer his item any place, any time. They are likely to return for repeat purchases online because of the conveniences they get this will result in customers giving positive review. Sellers can use this customer flexibility to build their revenue. They can sell on an online marketplace confidently knowing that there are plenty of buyers. MLA